Maple AutoSell

1. Information we collect and why

We collect information you provide directly when requesting an offer, booking an inspection, or when completing a sale. This includes name, phone number, email address, vehicle details such as make, model, year, mileage, VIN, photographs, location, and transaction preferences. We also collect identification and ownership documentation when required to complete title transfers. We use technical data automatically collected by our systems such as IP address, device type, browser, pages visited, and referrer information to maintain security, diagnose technical issues, and improve our website. Cookies and similar technologies help us remember preferences and measure site performance; you can manage cookie choices using the cookie controls on the site. Collected information is used to provide and improve our services, communicate offers and logistics, verify identity for safe payment and transfer, prevent fraud, and comply with legal obligations. We only collect data necessary for these purposes and take steps to minimize unnecessary data collection.

2. How we share and disclose information

We share personal information with trusted third parties that perform services on our behalf, for example inspection partners, payment processors, transportation providers, and document processing services. These partners are contractually required to protect data and act only on our instructions. In some cases, we may disclose information to financial institutions to process payment, to government agencies when required by law, or in response to lawful requests from authorities. For cross-border operations, some service providers may store or process data outside Canada; where applicable we require appropriate safeguards to ensure continued protection of personal data. We do not sell personal information to third parties for their marketing purposes. Aggregated or de-identified information that does not identify individuals may be shared publicly or with partners for analytical purposes.

3. Cookies, analytics, and choices

Our website uses cookies and similar technologies to enable essential functionality, remember user preferences, and support analytics that help us improve the experience. The cookie consent banner in the bottom-right corner allows you to accept or decline non-essential cookies. Essential cookies required for site security and basic features remain active to allow the service to function. Analytics cookies collect information about usage and performance in aggregate, and you may opt out of non-essential cookies at any time by using the controls provided or adjusting your browser settings. Please note that disabling certain cookies may limit features such as saved preferences or the speed of interactions during a valuation request. For sale-related communications we rely on the contact information you provide to send confirmations, inspection scheduling, offers, and receipts; you can manage communication preferences directly via our support team at [email protected] or by calling our verified phone number.

4. Data retention and security

We retain personal information only as long as necessary to fulfill the purposes described in this policy, to satisfy legal, tax, or regulatory obligations, and to resolve disputes. Retention periods vary by data category and context; for completed sales we retain transaction-related records for a reasonable period to comply with accounting and legal requirements. We maintain administrative, technical, and physical safeguards designed to protect information from unauthorized access, disclosure, alteration, and destruction. Access to personal information is limited to employees and partners with a business need. While we take reasonable measures to protect data, no online transmission can be guaranteed as completely secure. If a security incident affects your information, we will follow legal requirements for notification and take steps to mitigate impact where appropriate.

5. Your rights and choices

You have rights regarding your personal information, including the right to access personal data we hold about you, request correction of inaccurate or incomplete information, and, in some circumstances, request deletion of your data or withdraw consent for processing. You may also object to or restrict certain processing activities, and request portability of your data where technically feasible. To exercise these rights or to ask questions about how your data is handled, contact our privacy coordinator at [email protected] or by mail at Maple AutoSell Inc., Attn: Privacy Coordinator, 88 Queens Quay W, Suite 110, Toronto, ON M5J 2G8, Canada. If you are not satisfied with our response you may contact the Office of the Privacy Commissioner of Canada or the relevant provincial privacy authority for further assistance. We will respond to verifiable requests in accordance with applicable law and may ask for information to verify your identity before processing requests.

6. Changes to this policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. When we make material changes we will post the updated policy with a revised effective date. Continued use of our services after such changes indicates acceptance of the updated terms. For questions about changes or to request previous versions of the policy, contact [email protected].

Effective date: January 1, 2026